Elite Agent
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5 marketing lessons from Luxe Listings Sydney that every agent can implement
Boring. I say that with love, but this is how I would describe 90 per cent of the things that come into my letterbox every week from agents in the local area. They all look the same and say the same things. Nobody really stands out. As we’ve just finished our recaps on the latest Season of Luxe Listings Sydney…
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John Hellaby: Invest in your success and rest
We’ve all hit that wall and burned out at some point in our businesses and jobs. John Hellaby argues that's why rest is critical to success.
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How to manage your email overload and boost productivity
As you settle in for another workday, chances are you’re trawling through the emails in your inbox and feeling that good old sensation that comes with the modern workday territory – email overload.
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How agents can protect themselves from a slowing market
With the announcement of Tuesday’s cash rate rise and the recent slowing down of the Australian property market, it is more important than ever for agents to think differently about how they work and protect themselves from a changing market.
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Nerida Conisbee: Nine things to consider as interest rates rise
Although I am 100 per cent sure all the property forecasts published right now won't be exactly correct, one thing we can be certain about is that the property market is entering a new cycle.
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Marnie Beauchamp: How to harness the power of SMS video
Technology can create great efficiencies in business but it can also remove the human-to-human connection. In real estate, a business built on relationships, that can be a problem. But what if you could use technology to build connections and work more effectively? Top coach Marnie Beauchamp says you can do just that with SMS videos. Here, she explains the benefits…
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Why 2022 could be your time to seize the day (and sell your rent roll)
Did you know that right now could be the ideal time to sell your rent roll or agency business? The Rent Roll Broker's Chris Goodway explains why.
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James Leslie: Overshare for market share
Cold-calling has always been a key prospecting strategy, but for some agents selling themselves to complete strangers just doesn't sit comfortably. James Leslie is one of those agents but, as he describes here, the advent of social media meant he could let potential clients peek behind the curtains into his agency and life outside of work.
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Kristen Porter: Changes are coming to privacy laws
A suite of changes is likely coming to privacy laws in the near future, giving consumers greater control over, and ownership of, their personal information, including a new right for individuals to directly take businesses to court.
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Simple, not easy: The five principles of agent success
Think back to the start of your career; all that learning on the job, all those mistakes that proved invaluable.
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Geoff Lucas: How to create a hub your team will love
At The Agency, we do things differently, and one of the core ways we symbolise this, both physically and metaphorically, is with our hubs.
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Webinar to skill agents in what to do if a client’s privacy is breached
Did you know that Privacy Awareness Week is next week? Have you thought about how your office can participate and champion privacy with the rest of Australia?
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Before they were agents: The fascinating former careers of real estate professionals
It’s no secret that real estate is a popular choice for a second career, but you might be surprised at the jobs some real estate agents have left behind.
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‘I Lost My Best Buyer!’ – The blame game
It’s Friday afternoon and I’m doing my rounds checking in on tomorrow’s auctions. A panicked agent picks up the phone and instantly proclaims, “Tim, I’ve lost my best buyer!”
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Anton Babkov: A wellness strategy that works
With the complex nature of society today, all businesses should have a mental health and overall wellness strategy, Rex Chief Executive Officer Anton Babkov says. But, as he explains, it's not enough just to talk the talk, you need to walk the walk too.
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When is the right time to grow your business and take your career to the next level?
The opportunity for real estate agents to launch their own business and work for themselves is a goal that many work towards.
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Alison Hatch: Power to the people
When Alison Hatch started Best Nest Property Management in 2018, she knew she had to do things differently. A cookie-cutter agency wasn’t going to cut it in a market that was becoming increasingly disgruntled with the property management industry.
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Imogen Callister: Communication drives business growth
Digital tools and social media can be a great way to foster relationships, generate leads and secure more business. But you can also wind up empty-handed if you go too hard too soon. Here, The Media Coach Imogen Callister explains how you can use digital platforms to create meaningful conversations and progress them to signing up a new client.
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The top 5 habits for maintaining peak sales performance
Top sales agents sometimes seem to have a super-human ability to stay at the top of their games, don’t they?
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Becoming the Michael Jordan of real estate starts with joining the right team
Over the past 12 months, 18 of Harcourts Coastal's top 20 agents have settled over $1M in GCI.
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Andrew Cocks: The countdown to polling day begins
For a relatively short election campaign, it feels like we have been bombarded by electioneering for months. Certainly, far more than the mere six weeks Scott Morrison has allotted from his Sunday visit to the Governor General at Yarralumla to May 21, the day we will go to the polls.
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Manos Findikakis: The three defining traits of the best in the business
Why is it two agents can operate from the same office, in the same market with the same tools at their disposal yet achieve very different results?
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Vivien Yap: How to build a luxury real estate business
Just 10 years ago Vivien Yap was in a different career and only ever intended to take on real estate as a hobby.
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Kul Singh: Partnering to create positive change
The world and real estate has changed a lot in the past two years, but as REA Group Chief Customer Officer Kul Singh explains, there's a lot to look forward to. Here, Kul outlines the group's increased customer focus and some exciting new projects and programs that are on the way.
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Michelle Bowden: Fly like an eagle and back yourself
Self-confidence can make you or break you. If you have it you'll soar, and if you don't, you wont. But as persuasion expert Michelle Bowden explains, there's a lot you can do to build your self-confidence up so that you'll back yourself every time.
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