Elite Agent
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Leave no stone unturned
In a recent case brought in front of the Supreme Court of Queensland, the Court had cause to consider whether a Deed of Settlement and Release entered into between two parties could be set aside for fraud. The parties to the Deed were an employer and their employee. The employee was the office manager, who had been responsible for managing…
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Barbara Corcoran: When to ask for a raise
Barbara Corcoran will be speaking at AREC 2019 on the Gold Coast. For more information and tickets visit arecconference.com.
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British agency Fine & Country have landed in Perth with a new office
With 300 offices worldwide, international real estate agency Fine & Country have opened a new office in Perth, WA. The company has won the award for the Best International Estate Agency Marketing for five consecutive years at the International Property Awards. The new office will reportedly take advantage of Fine & Country’s award-winning marketing service as well as the global referral…
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How to boost your website traffic through search keywords: Lucas Bikowski
Understanding the keyword research process is key to earn a high ranking on search engine pages, especially with users relying on Google for their queries. Keyword research is the process of discovering the specific words and phrases potential customers are typing into search engines to find agencies in your area. This requires you to research actual search terms into Google…
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What are your agents worth? Andrew Acton
In 2017, the Macquarie Residential Real Estate Benchmarking Report found the national average commission had slid from 2.6 per cent in 2009 to 2.18 per cent in 2016. Meanwhile, agencies were ‘looking to get more value from their investment in salespeople’. How can I help you? As a second-generation real estate agent who has experience building both franchise agencies and…
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Hungry and humble: Samuel Thompson
What was your first job? I started my first job at the age of 14 working in a supermarket; packing shelves, cleaning the floors and assisting customers. It taught me time management and the importance of a high level of product knowledge. Fitting in school, representative rugby and working each afternoon was a balance, which taught me to prioritise. What’s…
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Dominating the buy side: Ben Auchettl
It’s all about understanding what your potential buyers look like. And then putting the right information in front of them at the right time. That is the clear message from Ben Auchettl, who keenly watches enough facts and stats direct from the realestate.com.au platform to understand what branding and advertising strategies are working right now. And, he says, it’s being…
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Champion of change : Kylie Walsh
Kylie Walsh puts a different spin on the old saying, ‘You can’t have it all’. A dedicated voice for women in the real estate industry, the DiJONES general manager was recognised as the Most Influential Woman in Property at the AREA Excellence Awards late last year. Like many female role models before her, including Oprah Winfrey, Ita Buttrose and Madeleine…
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Begin with the end in mind: Mark McLeod
Through the strong part of the cycle, it was a fairly easy task to look forward and feel energised and excited about what was inevitably about to happen: solid numbers through opens, bucketloads of enquiry, plenty of offers. Vendors not always but often had their expectations on price exceeded. The world of real estate seemed relatively simple and you know…
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In the moment: Shaye Wallis
As an award-winning property manager at Wiseberry Heritage on the NSW Central Coast, Shaye Wallis has learnt how important it is to celebrate the wins and live in the moment. What was your first job? My first job was at McDonald’s, which taught me that everyone begins at the same starting line. What has been the best thing to happen…
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Can your digital marketing be streamlined?
What can you tell us about Artspeed Evo? Artspeed Evo will revolutionise the way agencies tackle their marketing. The dynamic elastic templates reduce the number of artwork templates for most brands by typically 90 per cent. Think about that for a second. Most brands require hundreds and sometimes more than a thousand templates to deal with their supplier network. But…
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On her own terms: Michelle Kerr
From her newly opened agency in Nedlands, WA, Michelle Kerr says she never expected to become a real estate agent. Rather, it was a career she fell into that ultimately saw her thrive. “I had a long history of property development and renovations,” Michelle explains. “I enjoyed 15 years of buying and selling, and saw the best and the worst…
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Welcome to California: Glen Coutinho
Glen Coutinho recently sat down and penned a quick letter. It was a short note to his first ever client in real estate, thanking him for his support. “I hope you’re enjoying your home,” he wrote. “Just letting you know I’ve been in real estate for 30 years now, but I wanted to remind you that you were my first…
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Independent contractors and the tax man
Everyone wants to recruit and grow their team, but for many the costs and risks associated with adding more employees are prohibitive. While it may seem like an ideal solution, entering into independent contractor arrangements is fraught with danger for both the business owner and the contractor. Even before we worry about the industrial relations risks, the main tax risk…
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It’s the climb: Jet Xavier
In May 2019 I will be taking a group of real estate professionals on a personal development trek to Mt Everest’s Base Camp. The aim of the trek is to help them grow as humans, and also to raise money for the charity Seven Women, which is based in Kathmandu, Nepal. But what many people don’t realise is that the…
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How a SWOT analysis will help your results improve immediately
Q. Last year was very challenging – what can I do to reset for 2019? – Jonathan Warren, Independent Property Group Canberra The new year allows you the chance to do three key things in your business which I call the 3R Principle. Reflect Take the time to review every part of your business by understanding where your results came…
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Message received: Sarah Dawson
As a manager, leader or business owner, it is important to ensure that you consider the impact your messaging will have every time you have a conversation. This is not just in a group session, but also one-on-ones, networking events, peer-to-peer catch-ups –in fact, in every interaction there is impact in message delivery. This is especially so when it comes…
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The hit list
“Do the best you can until you know better. Then when you know better, do better.” This fine Maya Angelou quote is a powerful way to frame 2019 as the market-leading agent in your area. What can you do differently in 2019 that will help you overcome forces beyond your control – like a tightening market and reluctance from lenders?…
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A new reality: Kate Strickland
When Jess first started her job in real estate, she loved it. She went to work every day filled with passion and purpose, excited about the prospects her new job offered. Fast forward a few years and she now wakes every morning with a feeling of unease. Her sleep is suffering, she’s putting herself last and as such her health…
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The million dollar myth: Caroline Bolderston
As a coach, I constantly hear agents talking about the Million Dollar goal, almost as if it is expected and that anything less is not a worthy pursuit. I have seen firsthand what chasing the million-dollar dream takes and, in many cases, what it costs. Here’s the bottom line: most agents are not cut out to be million-dollar writers. I…
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The real deal : Josh Phegan
The five to eight-year short-term debt cycle has entered a new phase. After unprecedented growth we’ve moved into contraction. Since the GFC, world banks have flooded the market with cheap credit. Cheap money leads to an increased supply of cash. People rushed to the banks, borrowed money at low interest rates and bought. They bought houses, cars, trips overseas and filled…
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To 2020 and beyond- REIQ summit 2019
With the evolution of technology, digital creations and products, virtual reality and artificial intelligence progressing at warp speed, you’d be forgiven for thinking we humans may be living on borrowed time. Steve himself is a champion of change and a leader in the futurist thinking world. He has developed a full-sized, air-powered Lego hot rod, launched a Lego space shuttle…
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Smart screens that can double up as splashbacks: the latest tech release from CES
This year’s CES was the biggest and brightest in the event’s history, with 180,000 people in attendance as 4,500 exhibitors showcased their wares. Among those leading the charge were innovators in the smart home, with a range of new gadgets and new technology set to hit the market this year. So what are the major trends emerging, and which smart…
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How to set a dynamic reserve strategy: Andy Reid
It is crazy where you can find wisdom. I was watching the Disney film Ratatouille with my daughter when the lead character (Remy the mouse) made the most profound comment: “The only thing predictable about life is its unpredictability.” Think about that and how it applies to real estate. We deal with humans every day, all of whom have completely different life…
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Press to success: 19 ideas for agents to get noticed by the media
Writing and sharing a press release is an excellent way to generate awareness and buzz for your business, and it can even be an integral part of your content or property marketing strategy. Writing a press release is a bit different from writing a blog post, as you can’t just hit a publish button- you need to get past a…
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Michelle Errichiello’s journey from real estate to the Paralympics and back
It isn’t often that someone’s story leaves you speechless, but Michelle Errichiello, co-director of Raine&Horne Essendon, has one of those stories. She spoke with Hannah Blackiston about the accident that changed her life forever, her career as a Paralympian and how her office swept the Raine & Horne Victorian State Awards. Michelle Errichiello has lived in the Essendon area her…
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Why it pays to stand out from the crowd: Chris Antos
What was your first job? I started working in my uncle’s takeaway in Watson when I was about 12. It was a really beneficial experience for me; hospitality is a great way to bring someone out of their shell. What’s been the best thing to happen to you in your career? I received the REIACT Commercial Salesperson of the Year…
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Quiet achiever: Why sellers love Tyson Clarke
Joining the real estate industry three years ago from a development and engineering background, Tyson Clarke has already achieved formidable success in Brisbane’s high-end market. He spoke with Hannah Blackiston about work ethic, building a profile and delivering on promises. Tyson Clarke has a different attitude to real estate. Despite only being in the industry for three years, his expansive…
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Is the real estate industry too picky?
By all accounts the recruitment market for quality candidates is a competitive space, with over 5,000 agencies in NSW alone vying for top-quality candidates – making it as ruthless as the real estate climate today. In this market, there are a few key factors to consider when looking at your internal people plan. Be clear on your non-negotiables It is possible…
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You had me at hello: Why a good customer service experience starts at enquiry
When you purchase a $10 item from an online retailer like Amazon you will receive a confirmation for your purchase in close to real time. Amazon will also let you know when to expect your delivery, if there are any delays and ask you for feedback after you have received your goods. All for a $10 purchase. Why should real…
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The Competitive Edge: Malek Younan
After I finished high school I got into an engineering course, which I didn’t start because I just didn’t have a passion for it. So I deferred it and thought I’d try and get into real estate.” After completing his licence and with a vision to one day having an office of his own, Malek walked into his local real…
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How Josh Tesolin is building his profile
“I got my start in leasing, and I was pretty good; I was leasing properties within five days, but I was terrible at the admin side. I got my first opportunity in sales at 19 – my boss took a weekend off with an injury, so I had three properties of his and I sold all three on the day.…
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How a broker removes the stress from buying and selling a rent roll
Similar to an expert agent assisting buyers and sellers transact a property, a great broker provides clarity, comfort and a thorough understanding of the agency and rent roll sales process. Transacting an agency or rent roll is significantly more complex – and normally more risky – than a standard property sale. It’s surprising to see the number of principals transacting…
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Is now a good time to start your own real estate agency?
After a few years, many agents dream of starting their own real estate business. Independence allows you to make business decisions and, in the process, grow in confidence. However, many real estate agents struggle to work out the right time to leap into freedom. Right now, with a softening market, it can be daunting for those of you considering to…
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Toowoomba to Cairns: Starting over with Tiffany Krause
“You obviously meet a lot of people through the RE/MAX network and I’d consistently caught up with the guys up here. Then I came for a holiday a couple of years ago and just loved it, absolutely loved it.” After falling in love with the Cairns region, Tiffany reached out to principal Tony Williamson and asked if there was a…
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