Elite Agent
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Peter Hutton on building your own independent brand
Creating a boutique agency comes with its fair share of challenges and rewards. Peter, who opened the doors to his boutique agency Hutton & Hutton in Fortitude Valley, Queensland, earlier this year, shares his insights on creating an authentic brand from the ground up. Challenges Peter says the biggest hurdle when Biggest hurdle was that mindset. “Can I do it…
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Catching the right wave: Michael Davoren
On the Queensland coast the humpback whales are slowly heading back south to Antarctica with their calves after their June to August migration to tropical North Queensland waters where they mate and breed. This month we are hearing about another migration. A 130,000-strong people-wave is tipped to move from southern states, and more specifically Sydney, in coming years for Queensland’s…
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The Innovators at Ray White: Putting Agents face to face to face with more people
As a result of the explosion in digital lead generation, the traditionally separate departments of marketing, service, and technology now need to work together. When leads are ‘generated’ they should be nurtured, according to the individual’s needs, both online and in person. As a group, Ray White are continually on the cutting edge of innovation through investing in people and…
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Stay Smart Online Week 2017 Part 5/5 – Backups
Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+ This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can…
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James Pratt – What makes a good auctioneer
“We make sure the auction is not about the auctioneer. When the auctioneer wants to be the centre of attention, the client and owner pick up on that really quickly. “The agent has done 97% of the work before an auction commences. The best auctioneers are those who don’t make the auction about themselves but have a really clear understanding what…
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Eddy Piddington joins Stone Real Estate Manly
So what is it that drives Eddy, and his boundless energy? Growing up in Leura, Eddy’s interest in property was piqued by his mother Robyn’s involvement in Blue Mountains’ tourist accommodation and property restoration. He credits this early involvement in real estate for his continued passion. “Since I was young, Mum and I renovated properties. I liked dealing with agents…
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Stay Smart Online Week 2017 Part 4/5 – Network and Device Security
Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+ This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can…
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Stay Smart Online Week 2017 Part 3/5 – Awareness
Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+ This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can…
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Spotlight on Rent Bidding: Sarah Bell
Rental bidding apps have been on our radar for a little while now: think Rentberry, Liveoffer and Rentwolf. In theory, I love what this tech is attempting: A free and open system, rewarding those who compete and are bold. Many welcome the move to a freer economy between landlords and tenants, and while I’m just as big of a fan…
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Rising buyer activity points to a stronger Darwin property market.
“Compared to 12 months ago we have double and even triple the number of groups at each open home on a Saturday,” said Glenn Grantham, General Manager, Raine & Horne Darwin. “Around 75% of buyers are savvy locals, who have been at our open homes regularly over the last six months. “They recognise that a median house price of $445,000…
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Stay Smart Online Week 2017 Part 2/5 – Privacy
Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+ This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can…
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Century 21: Future by Design
TODAY’S CONSUMERS ARE increasingly connected and tech savvy, so real estate franchises must lift to meet new service demands by using technology to its full potential. Century 21 are leaders in innovative thinking and today are considering how a new era of innovation will help their network to thrive in a mobile future. Samantha McLean talks to CEO Charles Tarbey…
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Stay Smart Online Week 2017 Part 1/5 – Passphrases
Transform Masters 2017 is brought to you with thanks to our sponsors Property Tree, realestate.com.au and Real+ This week, nationally, it is Stay Smart Online Week (9-13 October 2017). Protecting yourself and your business has never been more important so we asked REA Group’s head security coach Craig Templeton to join us for a series of videos about how you can…
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REINSW recognises top performers for 2017
Real estate’s outstanding performers have been recognised at the 2017 Real Estate Institute of New South Wales Awards for Excellence Gala Dinner. REINSW President John Cunningham said in its 20th year the award winners highlight the professional standards that the real estate industry is striving for. “The winners across 20 categories are paving the way as our commitment to professionalism…
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Future Tech Horizons – Challenge or Opportunity?
First a prediction: New technologies will add another dimension to property transactions, but the central role of the agent won’t be replaced, says venture capitalist Peter Esho of what he thinks the next decade of real estate will bring. Mr Esho is CEO of Sydney-based private investment firm Esho Ventures, which invests into businesses that may be the next generation…
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Rentvestment hotspots in Australia for under $600,000
Rentvesting now accounts for one third of all Australian property investments, accounting for $202 billion on loan. With Australian property prices rising by 618% over the past 30 years and national incomes failing to keep up, the rentvestment trend is gaining traction according to Mozo property expert Steve Jovcevski. “The Australian housing market has undergone a period of dramatic change.…
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How to Beat the Interceptors: Lisa B
An interceptor can be defined as a company or individual who is better at search engine optimisation or search engine marketing than you are. As Lisa B explains, their objective is to dominate page one of the search engines, where their presence entices your potential clients to call them and not look for you. Interceptors are everywhere. On the real…
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Apple’s new iOS system means a whole new augmented reality world for real estate
Apple’s new iOS11 includes ARKit, a new framework for developers to create augmented reality experiences for iPads and iPhones, starting at iPhone version 5s and going all the way up to the latest version X. A few months ago we reported a breakdown on Apple’s announcements from its major annual conference. Apple senior VP of software engineering Craig Federighi announced…
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Is it time to sell your property management business: John Rigby
You might there’s really only one way to sell a business: the buyer makes an offer, the seller accepts the offer and the deal is done. Easy, but incorrect; there’s a little bit more to it than that. The first question you need to answer is what are you selling – the asset, or the shares?
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How to Take the Perfect Selfie for Real Estate Agents: Jason Malouin
TRANSCRIPT: When it comes to the five steps for the ultimate selfie headshot, I teach people how to take control of their own image. We have this machine in our pockets. It can do amazing things, and as long as we know a couple of tips and tricks, we can really get a lot out of it and not just…
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5 Changes You Can Make To Raise Employee Motivation
Motivation cannot be imposed from outside, like a rule! It comes from inside and, as such, to raise motivation levels among employees, the workplace needs to offer something that connects to the personal needs of individuals.This simple reality is surprisingly poorly understood by many organisations, which often tackle the problem of poor engagement and motivation levels by looking in the…
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Driven to Success: Michael Willems
Superstar agent Michael Willems can boast being the first agent in the Ray White Group to reach over $1 billion in settled sales. But he never would. It’s not his style. It’s simply not in the DNA of the 47-year-old agent from the powerful Ray White Surfers Paradise Group to show off. The hallmarks of Willems’ success are the fact…
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How to Grow Your Business in Less Time
1 MODEL SUCCESS If you look at many of the top agents in Australia, the one thing they did was find somebody who was very successful and work for them. This way they learnt from the best and grew their business on the experience of the super-agent. Not always easy to do, but if you are serious there’s no shortage…
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Josh Pyatt: 8 dollar-productive activities to help you get the listing
I always encourage agents at any stage of their career to meet as many people face-to-face as possible, because that is the nature of our business. The more face-to-face interactions you have with buyers and homeowners, the more business you will generate. Sitting at a desk making a few hundred calls a week is pointless unless you’re getting out there…
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The Long-Service Myth
Long-service leave is practically a myth in today’s jobs market, where the common trend amongst Australian workers is to change jobs instead. I am constantly faced with questions and statements by prospective employers, such as ‘Why have they moved around so much?’ or ‘Their CV is too jumpy’. As a collective, I think it’s important that we all understand what…
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Know Your Customer: Using Data to Build Trust and Advocacy
In a notable change in direction to the spiralling property values of late, the latest CoreLogic data has revealed a 1.1 per cent drop in dwelling values across five capital cities in the past quarter, with Sydney down further at 1.6 per cent. It’s only a small decline. But at a time where housing affordability challenges, home loan interest rate…
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How to protect your reputation when things go wrong
Every real estate agent understands that the process of buying and selling property is complex, and the stakes are high. Agents are entrusted with the effective transfer of substantial assets, and clients expect flawless service at every point. When things go wrong, tensions can run high. Professional Indemnity insurance could be the key to protecting you and your reputation from…
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What’s Your Workflow?
Let’s say, for argument’s sake, someone started writing $1 million GCI in their first or second year. Logic would tell you the suburb or suburbs they work in didn’t start producing an extra $1 million of GCI because agent X started working in the area. So who did they take it from? In simple terms, they were able to take…
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NSW Fair trading update on deadlines, by-laws, fire-safety, fraud prevention and holiday lettings
Real estate audit deadlines NSW Licensees are reminded that the deadline for real estate audits is 30 September 2017. The qualified audit must be lodged within 3 months after the end of the audit period and for most agents, must be submitted with the Director-General by the due date. If a qualified trust account audit is not lodged by the…
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Why real estate agents need video
Here’s why: 1. Online video now accounts for 74% of all online traffic (KPCB) Social media and Google are all favouring video content in their algorithms ensuring video posts last longer and get seen by more people. Google – which owns YouTube – even has a video tab for searching video. If you want to be seen…
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Short-term letting only suitable for some
Di Jones Head of Investment Management Bridgette Barker said with increases in the cost of living any owner of a property can tap into these services to help with rising expenses. “While people are taking up the opportunity, less than 1 per cent of our rental roll has decided to put their homes onto the short-term market in the past…
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Andre Frack: Leading from the Front
R&W Principal Andre Frack set a goal in 2016 to be the best in Bondi Junction. He achieved that and more, being named the Top Selling Principal, income and transactions, across the entire Richardson & Wrench network. It was a remarkable result for somebody who had put sales on the back burner for a few years to concentrate on managing…
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Industry Supplier Update: Rockend and PropertyTree
TRANSCRIPT: My name’s Alister Maple-Brown. I’m the CEO here at Rockend. Q. What’s new for PropertyTree? So in terms of what’s coming up with PropertyTree, we’re opening up our inspection section of PropertyTree to multiple different inspection app providers through an API. That’s happening at the moment, and that’s to be released in the coming month. And also with Invoice…
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A second bathroom adds six-figures to a sale price: REIV
In the year to June 30, two bathrooms added the greatest value to the sale price of two-bedroom apartments in Stonnington, achieving a median of $920,000 – $312,000 more than homes with only one bathroom. Two-bedroom units with a second bathroom also fetched considerably more in Hobsons Bay with a median price of $650,000. This was $184,000 higher than the…
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