Elite Agent

  • Transform 2017 Week 10A Alan Stevens: Building Rapport Using Facial Profiling

    Here are the highlights from our Super Six session with The Celebrity Profiler, Alan Stevens   Coach: Alan Stevens Key Points Facial features are a history of one’s personality, and there are different ways to respond and act towards different facial expressions and twitches How to approach a listing presentation with John McGrath and Monika Tu, based on their facial…

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  • Four Ways to Respond Faster To Your Clients: Kylie Davis

    THE MOST POWERFUL SKILL agents can develop to build trust with their clients is communication, according to both research and popular opinion. But sadly there is a dramatic difference between how the majority of real estate agents define ‘good communication skills’ and the definition held by consumers. Kylie Davis provides four ways that you can improve your response times and…

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  • Property investors to lose in budget changes, says Bradley Beer

    The 2017 Federal Budget, handed down by Treasurer Scott Morrison this week includes proposed changes which will affect residential property investors Australia-wide. The Australian Tax Office (ATO) allows owners of income producing property to claim depreciation deductions for the wear and tear that occurs to a building’s structure and the plant and equipment assets within. The proposed changes relate to…

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  • How Facial Profiling Helps Build Rapport with Alan Stevens

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  • The Ecosystem of Experiences

    The evolution of our industry is clearly about putting the customer, and the experience of the customer, at the centre of our universe. But that’s not all it will take to future-proof your business, says Mark McLeod. A s I have said and written many times, the question remains: who is our customer? Most agents believe their customer is their…

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  • Using HomePrezzo for your Real Estate Content Marketing

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  • Property Manager 2.0: Rachael Byrne, Jean Brown Properties

    RECENTLY AWARDED REIQ’S Property Manager of the Year, Rachael Byrne of Jean Brown Properties, at the northern end of Queensland’s Gold Coast, is convinced that a focus on tenant services is at the core of a new and better direction for property management. Sarah Bell caught up with Rachael to find out more about her brand of positive property management…

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  • The Eight Best Budget Moments from #Budget17: Sarah Bell

    The 2017 Federal budget has been mostly received well judging from commentary by property pundits so far. A goldilocks attempt to temper the forces of supply and demand; of foreign investment and affordable housing without causing economic shockwaves. But, Federal Treasurer Scott Morrison or #ScoMo as he is trending was going to have a difficult time pleasing everyone. “The government is…

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  • Budget housing measures fair and responsible with some welcome innovation says R&W chief

    Scott Morrison’s 2017/18 Budget passes the test for fairness and responsibility whilst offering some innovative opportunities that will support and encourage affordable housing for those most in need, according to Andrew Cocks, Managing Director of Richardson & Wrench, Australia’s oldest real estate group. Mr Cocks said the Treasurer had outlined a number of measures that would directly assist first home…

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  • Transform 2017: Coach Interview Claudio Encina

    Transform 2017 Coach Claudio Encina talks about the progress of #TeamEncina (Ben Salm and Darin Butcher) and what he is asking them to focus on for the next couple of weeks before AREC.

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  • Transform 2017: Coach Interview Tanja M Jones

    Transform 2017 Coach Tanja M Jones talks about the progress of #TeamTanj (Leanne Druery and Michael Carter) and what she is asking them to focus on for the next couple of weeks before AREC.

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  • Stamp duty is stopping Australian’s from selling: LJ Hooker

    A survey by LJ Hooker has shown that Government charges are dissuading property owners from selling their homes, driving up demand and impacting affordability. The survey of 2,700 homeowners showed 44 per cent of respondents who wanted to sell in 2016 but decided against it, cited transactional imposts such as the stamp duty they would pay on their next property…

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  • New Home Approvals Cycling Down

    Building approvals data for March 2017, released today by the ABS indicate that residential building is set to slow, according to the Housing Industry Association (HIA). HIA Acting Chief Economist Warwick Temby said “the 13 per cent decline in new dwelling approvals during March (seasonally adjusted) confirms HIA’s forecasts for a slowing in new residential building projects through 2017. “From the record…

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  • 2017 Budget preview – What’s in it for housing: Andrew Cocks

    Scott Morrison’s 2017-18 Federal Budget would have to be one of the most anticipated in recent memory. Speculation about its content has generated enormous media coverage, as well as a lot of angst in response to the leaks and red herrings on the subject of housing affordability. It’s all the more remarkable given that the Commonwealth Government has limited means…

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  • What to expect from the 2017 Federal Budget (for property people): Sarah Bell

    Just like The State of Origin night, Budget night draws a crowd of millions as the nation waits in anticipation to see what plays will be made by the rainmakers in their pin-striped suits….OK, that last bit is a stretch (*total lie)…but this is the hottest budget we have seen for a long time – and mostly because of the…

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  • Transform 2017: Coach Interview Tom Panos

    Transform 2017 Coach Tom Panos talks about the progress of #TeamTom (Nikki Horner and Lukas Pedder) and what he is asking them to focus on for the next couple of weeks before AREC.

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  • Transform 2017: Challenge Week – Behind the Scenes

    Transform 2017 Coach Jet Xavier takes you “Behind the Scenes” of the Week 10 listing presentation challenge with John McGrath and Monika Tu.  Samantha McLean also chatted to Jet about his experiences on the day, as well as what advice he gave the Supersix before going into the ‘Shark Tank’

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  • Is a Price Guide Really the Answer? Haesley Cush

    Last week in Victoria new legislation was released making it mandatory for agents to provide price ranges, or ‘statement of information’ forms, to all buyers. These forms will in most cases include what the agent deems to be three recent comparable sales. Consider that most agents are requested by their prospective vendors to show them that range before they chose…

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  • Transform 2017 Week 9B Trish Varker-Miles: Grow Your Real Estate Business By Using Smart PR

    Coach: Trish Varker-Miles Key Points PR involves spreading information between an organisation or an individual to the wider public; managing your reputation and brand awareness Target your audiences with relevant content at relevant times; keep across interests and observe digital influencers for ideas Video Notes/Transcript Thanks for having me today. I’m really looking forward to speaking to you about PR and how…

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  • How digital transformation can grow your agency

    Integral to growth and building a scalable agency, digital technologies are at the heart of any future business strategy. But, as the owner of a real estate agency, how can you take advantage of these technologies and what are the benefits of digital transformation for your agency? Digital transformation has turned human life on its head in the last 20…

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  • Transform 2017 Week 9A Colin Anstie: Grow Your Real Estate Business Using Social Media

    Coach: Colin Anstie Key Points 3 key elements to keep up-to-date on your Facebook Page: cover photo, profile picture and the ‘About Me’ section Focusing on the humans behind the brand in your content creation Using Facebook Live for open homes and auctions; Facebook Marketplace for prospecting to independent sellers. Video Notes/Transcript Today is really just brutally and bluntly showing you…

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  • Are Governments becoming too reliant on property tax revenue?

    The growing reliance of state and local governments on fat property tax revenues generated by the eastern states’ property boom has prompted analysts at CoreLogic to issue a warning – it may be time to consider a more sustainable model. Research analyst Cameron Kusher said the latest ABS data showed property taxes now accounted for a record 52% of the total…

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  • Purplebricks and Purple Cows

    Are you getting noticed? John Knight looks at the importance of standing out from the crowd to make sure your business is top of mind for the right reasons. Almost anyone who has heard me talk at events over the years will know my favourite business book of all time is Purple Cow by Seth Godin. Yes, an accountant whose…

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  • Shiny Slums: Three light bulb moments from the RBA Decision

    The first Tuesday of every month marks the day when the board of The Reserve Bank of Australia sits down with its coffee and Tim Tams to decide what to do with the official cash rate. It is the RBA’s job to regulate and issue monetary policy to “contribute to the stability of the currency, full employment, and the economic…

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  • A rebrand for Keylog with the launch of new platform Logitout.com

    Keylog is rebranding to Logitout.com this month, launching a powerful, feature-rich cloud platform that will supersede the current version. The uptake of Keylog across Australia and New Zealand has been tremendous, and this has cemented the decision to expand the platform and launch into the US market. The new platform will include extra modules and intuitive technology, making it a…

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  • Three Steps to Success

    TANJA M JONES HAS joined the ‘head coaching crew’ in Transform 2017. Here she discusses her ‘Steps to Success’ framework which she uses every day in her regular coaching practice, and with #teamtanj in Transform 2017. I remember attending the ‘Million Dollar Agent’ couch conversation with John McGrath and Tom Panos at my first AREC in 2015. Both sat firm,…

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  • Impactful decision making to drive your career

    When faced with numerous choices, prioritise what will make a difference to your career, says CoreLogic CEO Lisa Claes. I often liken the leadership journey to conducting an orchestra: you need to make timely decisions with the instruments (tools) at your disposal, and ensure everything is working in harmony so that you can deliver an exceptional performance. It’s likely you’ll…

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  • Calling Australia Home

    WHAT IS IT REALLY LIKE to start your life over in a new country with a new career? Two agents, Namir Mikha of Belle Property Newtown and Jessica Chea of First National Real Estate Waverley City, immigrated to Australia each for very different reasons. Here they tell June Ramli how they’ve made a successful home for themselves in Australia and…

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  • When is the best time to send an email to your database?

    Clients are more likely to buy from you when they’re commuting, according to a new book, TAP: Unlocking the Mobile Economy. A new book, TAP: Unlocking the Mobile Economy by Anindya Ghose, suggests that people are more likely to respond positively to advertising and/or other communication while they are commuting. According to research published in the book, the reason for…

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  • Ask the Coach: How do you find expired listings?

    Top real estate coach Claudio Encina is back to answer more questions, this time from the Transform 2017 #supersix challengers. This time covering expired listings. How do you find expired listings and how exactly should you approach an expired listing to engage them in a conversation with you? – Lukas Pedder, Elders Mildura Firstly find expired listings by monitoring every…

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  • Transform 2017 Week 8 Tom Panos: How to Get the Appraisal and Win the Listing

    Here are the highlights from our Super Six session with Tom Panos Coach: Tom Panos Key Points You don’t prospect to get a listing, you prospect to get contacts Frequency builds trust The listing is usually won before the listing presentation. Quote “Mr and Mrs Vendor, there’s only two reasons your property hasn’t sold: it’s either the price is too high…

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  • The Need for Speed: Eddie Cetin

    There’s one resource an agent can never have enough of, and that’s time. Listings can be won or lost based on an agent’s speed – usually interpreted by their clients as competence and enthusiasm. In my last article, I addressed the fundamental power habits every agent needs to develop a valuable database. Once you’ve got those success routines down pat,…

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  • LinkedIn changes Terms of Service, what does it mean for you?

    LinkedIn, the tech giant used by 467 million people worldwide has announced that they have changed their terms of service, with both the User Agreement and the Privacy Policy due to be updated on the 7th June. What does this mean for you? The company says they were driven by a ‘members first’ philosophy and wanted to improve the experience…

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  • Paying it Forward: Melita Bell

    IMAGINE HOLDING 40 TO 50 LISTINGS a month and operating at a level where if you’ve sold only 12 listings two weeks in, it’s a trigger for you to ‘pick up your game’. Now imagine you do this without using a database and with the juggle of being a mum. Welcome to the world of Melita Bell from RE/MAX Success…

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  • Influencing for success: How to master the power of personal impact

    When it comes to climbing the career ladder, sometimes it’s the little things that make the biggest difference says CoreLogic CEO Lisa Claes. There’s no such thing as an overnight success in life and business, but it doesn’t have to be all blood, sweat and tears to the top either. My career trajectory has been a varied and unconventional one,…

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